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Project K: Disney and McDonald's
Disney and McDonald's join ICCR in a Collaborative
Labor Standards Project
New York, NY///August 27, 2004 /// McDonald's Corporation and The Walt Disney
Company have joined together with a group of faith-based and socially responsible
institutional investors to carry out a unique project that seeks to promote
sustained compliance with labor standards mandated by their codes of conduct
for manufacturers.
For many years, both companies have maintained strict codes of conduct for
their licensees and manufacturers. These codes address a range of key labor
rights issues including the prohibition of forced and child labor and the setting
of requirements in such areas as health and safety, working hours, compensation
and compliance with applicable laws. In addition, both companies have been active
in undertaking educational, monitoring and remediation efforts to promote compliance
with these codes at the factories where their products are sourced throughout
the world.
The project has been launched as part of an ongoing effort to strengthen the
effectiveness of these labor standards by drawing on the interest and expertise
of interested investor organizations and jointly exploring means of promoting
'sustained compliance' with labor codes. This collaborative project seeks to
foster the creation and testing of internal systems within factories in order
to promote such compliance over time, including enhanced training and education
for management, supervisors and workers and potential positive compliance incentives.
The project will also seek methods of encouraging remediation in facilities
that demonstrate significant compliance issues, in order to minimize circumstances
in which factory termination is the only business alternative.
In pursuing the project the group will work with both local nongovernmental
organizations and governmental authorities, as well as individual factories,
with the goal of developing practicable implementation approaches, including
training and remediation methods and tools. The group's broad objective is to
identify effective practices that can be applied across different industries,
geographic regions and socio-economic and regulatory systems. The participants
anticipate completion of the project over the next 18 months and plan to report
periodically on project progress and results.
The project has grown out of the mutual concerns discussed during the extended
dialogue among the investor group and the two companies regarding ways to improve
conditions in factories on a sustained basis.
The investor group participating in the project includes representatives from
As You Sow Foundation; the Center for Reflection, Education and Action (CREA);
the Connecticut State Treasurer's Office (fiduciary for the Connecticut Retirement
Plans and Trust Funds); Domini Social Investments; the General Board of Pension
and Health Benefits of the United Methodist Church; the Interfaith Center on
Corporate Responsibility (ICCR); and the Missionary Oblates of Mary Immaculate.
CONTACT: Rev. David Schilling, ICCR Program Director, 212-870-2928.
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