Climate Crossroads:
A Research-Based Framing Guide
New report for global warming advocates, from global warming advocates
NEW YORK, NY///May 19, 2009///"Climate Crossroads: A Research-Based Framing Guide" is a new research-based framing guide from Earthjustice that provides recommendations on how to engage Americans in a conversation about global warming and motivate action. The framing guide presents a long range perspective on global warming public opinion and addresses the cognitive gaps that block action on the issue. The guide is intended to help advocates communicate more effectively with environmental supporters and environmentally sympathetic Americans who are not yet fully engaged in addressing global warming.
The full text of the report is available online at http://scp.earthjustice.org.